GATSBY POMADE URBAN DRY is a water-based pomade perfect for side swept hairstyles. It is formulated with dry boost technology to produce a neat, natural hairstyles that are comfortable and light on head. It has a natural shine finish, does not feel sticky and and is easy to wash off. FEATURES: -Lowest setting power -Light and non-greasy feeling -Neat, natural and comfortable finish CAUTION: Do not store in high temperature area. SUGGESTION: Avoid excessive usage, or it may cause uncomfortable sticky feeling.