New Formula #1 Choice of Pediatricians & Moms Zinc Oxide Diaper Rash Paste Provides Powerful, Long-Lasting Relief Paraben-Free Uses Helps treat and prevent diaper rash Protects chafed skin due to diaper rash and helps seal out wetness The rich, thick formula of Desitin Maximum Strength contains the maximum level of zinc oxide to immediately form a barrier to promote healing and soothe rash discomfort. This paraben-free formula is also dermatologist-tested. It provides powerful, long-lasting relief for your baby's tender skin, making Desitin Maximum Strength your trusted partner for treating diaper rash. Suggested Use Change wet and soiled diapers promptly Cleanse the diaper area Allow to dry Apply paste liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged